Advanced Direct Mail Technique

Perhaps the most important advantage, of the many, that magnet mailers offer over traditional direct mail, is repeat exposure. The fact that your magnet will be seen multiple times, per day, rather than just once makes magnet mailers cost-effective and efficient.

What are other advantages to magnet mailers? Magnet mailers take advantage of some of the most practical advice in regards to effective direct mail: stand out from the huge amount of junk mail that fills mailboxes every day. 

Having a colorful, eye-catching design can help. Using an uncommon size, shape or weight can help as well. But no matter how beautiful your postcard is, it will probably only get seen once. If that leads to a sale, wonderful. But most likely your client will not be ready to buy when they are looking through the mail after a long day at work. The postcard will probably get thrown away and unfortunately forgotten. But what if there was a way to keep your message in front of your client, long-term, so that when they are ready to buy, your contact info will be ready and waiting? That is exactly what postcard magnet mailers do.

Marketers need to ask themselves an important questions in regards to the potential of a magnet mailer: "When was the last time I received a magnet in the mail?" Perhaps, never, which is why now is a perfect opportunity to capitalize on the power of a new product in the market.

If you have received a magnet mailer in the past, do you remember receiving it. Sure, it's not everyday you receive a magnet in the mail. Do you still have the magnet on your fridge? Or course. You can learn more about this powerful product at postcardmagnet.com

Postcardmagnet.com is determined to take your marketing budget further. You can request a free sample or obtain more information at their website or call 801-636-5375

Effective Direct Mail Advertising

The business world is full of advice on effective advertising. You've probably heard just about all of it. There are a huge number of tips, tricks and strategies. As you filter through all of this information there are a couple key points to keep in mind. 

First, the real work of direct mail starts once your piece has been delivered. It's not enough to get the mail piece printed, the mailing list purchased and the piece delivered. After delivery is when the fight begins. Your mail piece has to compete against all of the other mail received that day. Your mail piece has to stand out to get noticed. 

Having a winning message, well structured text, and sharp graphics will all help to get your mail piece read. But what then?

That brings us to the second point. Your message must continue to stand out. One exposure to your product or service usually isn't enough to turning browsers in buyers. 

Repeat exposure, however, will bring increased business. That's why you must ensure that your message is seen multiple times. Your have to make sure that your marketing dollars translate into business. 

Perhaps the most cost effective direct mail piece that gets noticed when it arrives and that will stay around after the rest of the 'junk mail' is thrown away, is a magnet mailer.

Magnets end up on the fridge. Postcards end up in the garbage. Your magnet will be promoting your business everyday, all day, for years to come. 

What other direct mail piece can offer you such long term exposure?

Magnet Mailers

The Direct Marketing Association reported that a postcard with a magnet attached is read at least 51.9% more often than a traditional postcard.

But magnet mailers don't only get read once, they get read over and over again. Magnets end up on the fridge or filing cabinet. Your message obtain an almost constance presence in front of your clients for years!

Sound too good to be true? When was the last time you threw away a magnet? Compare that to the last time you threw away a business card, or a flyer or a postcard? 

The conclusion is: Anything but a magnet, will just get thrown away.

Request a free sample of this product to see for yourself: www.postcardmagnet.com