Tuesday, April 8, 2008

Advanced Direct Mail Technique



Perhaps the most important advantage, of the many, that magnet mailers offer over traditional direct mail, is repeat exposure. The fact that your magnet will be seen multiple times, per day, rather than just once makes magnet mailers cost-effective and efficient.

What are other advantages to magnet mailers? Magnet mailers take advantage of some of the most practical advice in regards to effective direct mail: stand out from the huge amount of junk mail that fills mailboxes every day. 

Having a colorful, eye-catching design can help. Using an uncommon size, shape or weight can help as well. But no matter how beautiful your postcard is, it will probably only get seen once. If that leads to a sale, wonderful. But most likely your client will not be ready to buy when they are looking through the mail after a long day at work. The postcard will probably get thrown away and unfortunately forgotten. But what if there was a way to keep your message in front of your client, long-term, so that when they are ready to buy, your contact info will be ready and waiting? That is exactly what postcard magnet mailers do.

Marketers need to ask themselves an important questions in regards to the potential of a magnet mailer: "When was the last time I received a magnet in the mail?" Perhaps, never, which is why now is a perfect opportunity to capitalize on the power of a new product in the market.

If you have received a magnet mailer in the past, do you remember receiving it. Sure, it's not everyday you receive a magnet in the mail. Do you still have the magnet on your fridge? Or course. You can learn more about this powerful product at postcardmagnet.com

Postcardmagnet.com is determined to take your marketing budget further. You can request a free sample or obtain more information at their website or call 801-636-5375

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