Designing effective mailers can be more difficult that it seems. It can require a lot of time, energy and research to design a powerful and business generating mailer.
Consider your marketing from the point of view of the recipient. We all get a large amount of junk mail. We all know what we do with junk mail - throw it away, after giving it only a quick review. In most cases, an advertiser only has a few seconds to make their point before the mailer gets thrown away.
For that reason, shorter messages are always more effective. Get to the point. Choose a design format that focuses on your primary message.
Another great way to increase the effectiveness of your mailer is to increase the time clients spend looking at your ad. Perhaps the easiest and most powerful way to accomplish this is to send a magnet mailer.
Magnet mailers provide extra mileage for your ad. They allow your message to be seen repeatedly since the magnet will stay in a visible area, such as on the kitchen fridge, for years.
Visit Postcardmagnet.com to get product details and request free samples of the product. Or call 801-636-5375 to talk with a live customer service rep.
No comments:
Post a Comment